A survey by Rocket Auto, an online car sales platform, surveyed 3,200 car owners and renters and asked them to mention the features for which they are willing to pay more. More than 70% said they are willing to pay more for the following five:
5 –Fast charge USB port
Percentage of people willing to pay more for this innovation: 73.2 %.
Currently, we rely so much on smartphones that we are terrified of the simple fact that we can be downloaded. And it is that a cell phone can be of vital importance if you are in your car and suddenly you have an accident or the car simply breaks down.
Therefore, people could pay more if a car has a fast-charging USB port for cell phone batteries.
4–Built-in navigation system
Percentage of people willing to pay more for this innovation: 74.8%.
While most smartphones can easily be used to drive around town using the latest navigation technology, there are many people who want built-in navigation systems in their vehicles and are willing to pay more for them.
3–Forward Collision Warning
Percentage of people willing to pay more for this innovation: 78.3%.
This type of system emits visual, audible or tactile alerts to drivers. ctors when they are at risk of an imminent collision with a car or object.
2–Blind Spot Warning
Percentage of people willing to pay more for this innovation: 78.6%.
Blind spot warning technology helps reduce by 23% the risk of injury accidents during a lane change, so many people are willing to pay more for this.
1–Backup Camera
Percentage of people willing to pay more for this innovation: 80.6%.
Today, this technology is already considered essential for most drivers. And it is that these cameras reduce the rates of accidents driving in reverse by 17%.
The reduction in accidents is even greater for older drivers, with a 36% in drivers who have 70 years or more.
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