Amazon announced that a group of its physical stores will have the possibility of making same-day deliveries for Amazon Prime members.
For starters, Amazon is offering same-day delivery from PacSun, Diesel and Superdry clothing stores, as well as GNC vitamin stores, in 10 US cities
The service is free for Prime members when they spend $25 dollars or more, or $2.99 dollars if they spend less than $25, according to CNBC.
Some of the participating stores also offer shoppers the option to order items online and pick them up in store.
CNBC previously reported that Amazon was testing a similar model with its couriers of the Amazon Flex service, in which they would take packages from stores in shopping centers and leave them at the customers’ doors.
Amazon continues to invest heavily to make one-day and, in some areas, same-day delivery possible for all of your Prime members. The company has expanded the number of eligible one-day products and now has thousands of items that can be delivered within a few hours.
Consumers are increasingly demanding faster deliveries from online stores, as evidenced by the rise of ultra-fast grocery platforms that have emerged in the last year.
The Stores have also jumped on the trend by partnering with on-demand delivery providers like DoorDash, Uber’s Postmates, Instacart, UPS’ Roadie and Target’s Shipt. These partnerships help consumers get almost any product in a matter of hours.
With the new partnership, retailers will fulfill inventory orders in their stores and have them picked up by a Flex delivery driver of the store. This allows Amazon to bring online purchases to shoppers’ doorsteps even faster.
Amazon isn’t the only company looking beyond warehouses to fulfill e-commerce orders. And it is that Walmart and Target are taking advantage of their large presence to speed up deliveries in the hope of expanding their participation in the e-commerce market.
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