Earlier this year, Demna Gvasalia, creative director of Balenciaga presented his first collection with Adidas and now, to announce the launch of the garments, they revealed a campaign starring Bella Hadid, Han Sohee, Isabelle Huppert, Jermell Charlo and Khadim Sock.
The campaign reinterprets sportswear and the concept of elegance. The photo session was captured in an office, where the model was encouraged to go topless, in addition, it shows the most iconic pieces of the collection, such as t-shirts, sweatshirts and jackets with the Adidas trefoil logo and its iconic design of three stripes, as well as the iconic Balenciaga “Hourglass” bag with the touch of the sports brand.
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The collection includes “tracksuite jackets” , pantshoes, over-the-knee boots, hoodies, sock-style ankle boots, oversize t-shirts, shorts, jewelry, blazers and dress pants, XL jackets, shoulder bags, handbags, briefcases, caps, sock-type sneakers and the classic “Stan Smith” and “Triple S” silhouettes in different colors and textures, including the controversial design of old sneakers.
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